Automate relationships, not just emails.
With Journeys, you build automated processes that guide your supporters on their journey – from their first donation to long-term engagement. This strengthens their relationship without manual effort.
Build meaningful relationships – automatically
Visual Editor
- Easily design complex processes using drag-and-drop. Define triggers, actions, and conditions to control your journeys.
- Welcome series: Accompany new members or donors with a series of automated emails to get them on board and retain them.
- Reactivation campaigns: Target inactive contacts and win them back with relevant content for your mission.
- Event invitations: Automate the entire invitation process for your events – from the invitation to the reminder to the thank you.
Multi-Channel Connection
- Multiple communication channels: Automatically reach your audience via email, SMS, WhatsApp and social media.
- Personalized content: Customize the tone, sender, and subject line of each message to convey a consistent brand or mission message.
- Ethical and personal commitment: Respect preferences, adapt to the values of your target audience, and ensure that every interaction feels personal.
Intelligent automation with triggers and conditions
- Action-based progress: Move contacts based on interactions such as donations, volunteer sign-ups, or purchases.
- Conditional logic: Design customer journeys with rules that react to donor milestones or customer behavior.
- Data-driven automation: Use CRM data points for precise timing, segmentation, and personalization.
Analytics & Optimization
- Non-profit organizations can measure the impact of their mission, volunteer engagement, supporter acquisition, and growth. Businesses track lead conversion rates, customer satisfaction, customer retention, and overall engagement to optimize their strategy.
- Stakeholder Intelligence: Observe the behavior of supporters and customers to improve your strategy.
- Real-time optimization: Use live data analytics to continuously improve the performance of your customer journeys.
Advantages of nowCRM Journeys
Save Time
Automate repetitive outreach and follow-ups, freeing your team to focus on strategic growth.
Increase Engagement
Send personalized, timely messages through the right channels to boost engagement and loyalty.
Ensure Consistency
Ensure that communication remains focused on the mission in every interaction and for every target group segment.
Scale Effortlessly
Grow without limits with advanced automated workflows that adapt to the size and pace of your organization.
Make Data-Driven Decisions
Track key performance indicators in real time and continuously optimize the customer journey to achieve better results.
Increase Conversion & Retention
Turn prospects into supporters or customers with automated, relationship-oriented interaction processes.
Benefits of nowCRM Journeys
Create Your Journey
Tell me what you want, choose your language and set your goal.
Design the Steps
Assign contacts, select content, choose channels, and set a schedule.
Connect and Configure
Set up triggers, conditional paths, and personalized workflows.
Test and Refine
Check and optimize before starting.
Activate and monitor
Start your journey and track performance analytics in real time.
Ready to Get Started?
Transform how you connect with donors, volunteers, beneficiaries, customers, or clients. With nowCRM Journeys, you deliver meaningful, automated communication that drives both social impact and business growth.



