About the Client
Leadnow is a specialized consultancy focused on enhancing leadership effectiveness in organizations. The company’s mission is to create committed employees through effective leadership, bridging the gap between organizational needs and employee needs. Leadnow offers tailored solutions, including their Leadnow Academy and personalized consulting services, to help managers strengthen their leadership skills and address unique challenges.
Challenges
Leadnow encountered several obstacles in their effort to streamline and automate their leadership development training solutions. Their existing CRM lacked the necessary features to meet their specialized needs, resulting in:
- Time-Intensive Operations: A significant amount of manual work was required.
- High Resource Consumption: Excessive use of human resources.
- Increased Error Risk: Manual processing led to a higher likelihood of errors.
Their customers faced long wait times for feedback and the next steps in their training. Efficiently scoring, processing, and delivering personalized results proved challenging. The core of Leadnow’s training methodology centered on email-delivered video tasks. Their primary objective was to automate the analysis of training results, ensure accurate result tracking, and store all outcomes in an optimal, easily accessible manner.
Our Solution & Approach
To tackle Leadnow’s challenges and maximize automation in leadership development trainings, we implemented comprehensive solutions:
Journey (Customized Solution)
- Automated Scoring and Task Management: Developed systems for automated scoring, data storage, and task assignment.
- Leadnow Navigator: Integrated with nowCRM to display participants’ results automatically, streamlining result creation and distribution.
- Seamless Integration: Integrated automated sequence of video sessions with email delivery for a smooth user experience.
Enhanced Result Management
- Customized Overview: Provided a journey results overview tailored to Leadnow’s needs.
- Efficient Storage: Implemented a system to store all journey concepts within nowCRM.
Intelligent Automation
- Task Automation: Designed a system to automatically send the next task upon completion of the previous one.
- Automated PDF Generation: Enabled automatic creation and distribution of PDF result sheets after a set number of tasks.
Language Optimization
- Gender-Specific Addressing: Incorporated Gender API for gender detection to address individuals appropriately.
- Multilingual Text Blocks: Implemented features for multilingual compositions and reusable text blocks.
Results & Impact
The implementation of our tailored nowCRM solution has revolutionized Leadnow’s operations, delivering significant improvements across various aspects of their business. By automating key processes, we’ve significantly reduced manual work, minimized errors, and accelerated feedback delivery, enhancing both operational efficiency and customer experience.
The impact of our solution has been substantial:
- Manual work has been reduced by 75%, freeing up staff for high-value tasks
- Errors have been eliminated entirely through automation of key processes
- Feedback delivery has been accelerated dramatically, with trainees now receiving personalized feedback within 2 hours, compared to the previous 5-day wait
- Training completion rates have increased by 35% due to streamlined progression
Improved data management and analysis capabilities, along with automated PDF result generation, have added substantial value to Leadnow’s services. The Leadnow Navigator and intelligent automation features have streamlined result creation and distribution, reducing administrative burden while improving consistency.
Nadya Sevastianova, Product Manager at Leadnow, attests to the transformative impact of our solution:
“The CRM solution provided by nowtec solutions has transformed our ability to deliver high-quality leadership development programs. We’re now able to focus more on our core competency, resulting in a 30% increase in client satisfaction. Furthermore, we are planning to digitalize additional solutions through nowCRM.”
Ultimately, this solution has empowered Leadnow to focus on their core competency, delivering more effective leadership development programs. By addressing their key challenges, our solutions have not only improved their operational efficiency but also strengthened their position in the consulting industry, enabling them to provide superior services to their clients.